20 Generic Brands That Amazon Created

Perhaps you’ve heard of AmazonBasics. It’s among Amazon’s oldest house brands, introduced 11 years ago next month. In a way, AmazonBasics is to Amazon what the Kirkland brand is to Costco. But chances are good that you’ve never heard of many Amazon brands. In recent years, the retail giant has amassed dozens of private brands and other product collections that are exclusive to Amazon — basically…

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